Dr. Richard M. Southall is a Professor in the Department of Sport and Entertainment Management at University of South Carolina. He earned a B.A. (English - summa cum laude) from Western Colorado University, and an M.A. (Pedagogy) and Ed.D. (Sport Management) from the University of Northern Colorado He is Director of the College Sport Research Institute (CSRI), which conducts research examining the NCAA’s Collegiate Model of Athletics, sponsors the annual CSRI Conference on College Sport (now in its 16th year), and publishes the open-access, peer-reviewed Journal of Issues in Intercollegiate Athletics.
At the University of South Carolina, Dr. Southall teaches courses in college sport, sport business ethics, and management theory. In addition, as a Professional Association of Diving Instructors (PADI) Course Director, Southall teaches scuba diving courses from open water to instructor levels and offers marketing and operations consultancy in the scuba diving industry.
Dr. Southall has been quoted in news outlets such as The Chronicle of Higher Education, insidehighered.com, The New York Times, USA Today, The Washington Post, ESPN Outside the Lines, Los Angeles Time, The Wall Street Journal, Time and CNN.
He has disseminated his research, which examines the National Collegiate Athletic Association’s (NCAA) Collegiate Model of Athletics, in more than 150 commentaries, book chapters, and journal articles in such publications as The Chronicle of Higher Education, Ethnic and Racial Studies, International Sports Law Journal, International Journal of Sport Communication, Journal of Issues in Intercollegiate Athletics, Journal of the Legal Aspects of Sport, Journal of Sport Management, Journal of Sport and Social Issues, Sociology of Sport Journal, and Sport Marketing Quarterly. Dr. Southall has given more than 200 national and international presentations.
Dr. Southall, a recognized expert on US college sport, was a consultant for the plaintiffs in the 2009-2016 O’Bannon v. NCAA litigation. In July 2014 he was invited to testify before the U.S. Senate Committee on Commerce, Science, & Transportation during a hearing on the safety and well-being of college athletes.
He is co-author of two sport management textbooks: Introduction to Sport Management: Theory and Practice (3 rd ed.), and Sport Facility Management: Organizing Events and Mitigating Risks (4 th ed.).
In addition, he is co-editor and co-author of a forthcoming book: Exploiting Profit-Athletes: The NCAA and an Amateurism That Never Was